Create interactive live broadcasts
Your audience is an asset. Are you getting the most out of it? If you are a media or broadcasting organization looking to strengthen, grow, and better monetize your audience without adding to your workload, it’s time to think outside of the box. Get the most out of the live content you’re already making by adding interactivity. Let us show you how & why.
Interactive live media: a recipe for growth
Incorporating live interactive video productions into your broadcasting schedule opens up brand new opportunities to boost easily attributable ROI and expand your business. Recent advancements in interactive broadcast technology have reduced barriers to adoption, making it the best time to explore the commercial potential.
Don’t sit on the sidelines and let this opportunity pass you by. Start with big, profitable, entertaining, engaging, shareable, high converting and data gathering interactive live events today!
Make every broadcast more entertaining and engaging
3 steps for consistent ROI from your content with Livery
1 - Entertain
As a broadcaster, you're an expert in step 1: entertaining and capturing viewers attention
I N V O L V E
2 - Engage & activate
Activate & engage your audience with interactivity triggers throughout the event
E N G A G E
3 - Gather & convert
Create a direct ROI with live shopping, or boost other channels through strategic data collection
S E L L
Livery will help you…
Maximize your revenue with in-stream monetization options
Let viewers shop merchandise, interact with advertisers, access exclusive subscriber-only content, or buy tickets to events without disrupting the viewer experience.
Reach viewers locally, nationwide, or across the globe
Expand your reach and target new audiences with ease: make your content available to people all around the world. Wherever your viewers are, Livery can reach them with ease and consistent quality.
Attract new viewers and hold their attention
Active viewers are the future of live content. Create live shows that hold attention unlike anything else, with dozens of interaction triggers that keep them engaged from start to finish.
Offer an unforgettable experience with 100% ownership rights
You own your audience and data, not us (as it should be).
Scale to audiences of any size with ease
Seamlessly scale from 100 participants to a million without breaking a sweat (or the stream). No inconsistent buffering, quality loss, or down time to worry about.
Collect valuable audience insights and data
Interactive livestreams provide unique insights into your audience’s behavior and preferences, vastly improving your data-driven decision making capabilities.
What can you do with Livery?
While your creativity is truly the only limit to the possibilities, let’s paint the picture with an example of what broadcasters can do with Livery.
Inspiration for a live-streamed super-fan event
Take fan engagement to extraordinary heights. Imagine fans watching a television broadcast on television while immersing themselves in the world of their superstar. A world where they can interact directly, access exclusive content, and enjoy one-of-a-kind merchandise.
With Livery, you can offer a second live behind-the-scenes interactive stream that runs fully parallel to a primary broadcast for your super fans using their phone or a second device.
Fans can use that second screen to interact with the stars in real time through “Ask Me Anything” sessions and virtual meet-and-greets. Create even more engagement by hosting a live quiz with great prizes. Foster a vibrant community by encouraging discussion, offering challenges, and creating real connections between fans while keeping them focused on you and your content at all levels.
Ready to create an easily attributable income stream? Take the experience a step further with a seamless shopping experience, where limited-edition merchandise and collectibles can be purchased exclusively for super fan members.
You can also choose who gets access to the livestream. Choose to invite subscribers only, an exclusive set of fans, everyone who bought an album, or leave it open access. Or you can ask fans to pre-register for the behind-the-scenes event, creating new data-packed profiles for future use.
Livery’s real-time analytics will provide valuable insights into audience engagement, allowing you to tailor the content to their preferences and make data-driven decisions to maximize ROI while you’re still live on air.
Thuisgaan
During a pandemic lockdown, Thuisgaan organized a major live music event powered by Livery for people stuck at home. 12 DJs played back-to-back for 30 minutes each to create a 6-hour ultra-low latency live streaming event.
The high audio quality and bitrate of Livery’s streaming platform made it possible to deliver an incredible live music experience to the living rooms of all music and live show lovers.
12
DJ’s
6 hours
live streaming
ultra high
audio & video quality
Case
Dutch Dance Quiz
In cooperation with the creative agency, First Day of Spring, we streamed 3 episodes of the Dutch Dance Quiz–a video event that took viewers on a trip down memory lane through the rich 30 years of Dutch dance music. Viewers could tune into the quiz at either dutchdancequiz.nl or TV 538.
During each episode, Martin Garrix, Joris Voorn, Chuckie, and Erick E popped questions to the viewers. A panel that included dance industry legends like Dano, The Darkraver, Roog, and Michel de Hey played on-set from the green room. As viewers tuned in to watch, they also got to test their dance knowledge by playing along from home in real time via an interactive 2nd screen (such as their mobile phone or tablet). Each participant got a chance to win exclusive Dutch Dance prizes.
Big
name DJ’s
3
episodes
Exclusive
prizes to be won
You're in good company
Impressive out-of-the-box features
Highly engaged viewers are more likely to watch your live content all the way through, interact with a sponsor, make a purchase, and return for the next event. Livery includes a wealth of ways to engage your audience and energize your livestream to reach maximum revenue potential.
With our out-of-the-box interaction suite, you can craft a live show that will have sponsors and advertisers begging for screen time with no additional effort or upfront cost. Here are some ways you can use it:
- Offer a QVC-style shopping experience for advertisers and local vendors.
- Sell tickets, merchandise, or anything else you can think of.
- Enable/disable comments as you see fit.
- Add context through pictures and text overlays.
- Host live interactive lessons with local chefs, politicians, or retailers.
- Allow experts to answer Q&As.
- Create an interactive live trivia show.
The best video solution
We believe that interactive livestreaming shouldn’t be complicated or expensive. That’s why we built our easy-to-use and end-to-end streaming solution.
Audiovisual quality is crucial for a positive user experience during an interactive live event. Using Livery, the video and sound quality are better than even the smoothest Zoom or Teams call. Our ultra-low latency livestream supports iOS, Android & web apps, syncs over all devices, scales to hundreds of thousands of concurrent users, and comes at no additional cost compared to regular latency streaming.
Your data is yours to keep
When you use a free or social-based streaming service, the data you collect is theirs to keep, use, and sell at their discretion. They can also cut your access to your audience at their discretion. We built Livery on the principle that you should own the audience and data you collect, not a third-party tech company.
Whether you are interested in a high-level overview, or if you want to take a deep analysis of your viewers, Livery gives you the tools to do anything and everything with the data you’ve collected.
CONCEPTS & CASES CATALOGUE
Download the interactive live formats ‘concepts & cases catalogue’. Full of cases and detailed inspiration showing how interactive live streaming can benefit your business.
- Ideas, concepts, and cases you can use for your business.
- A guide to applying interactive technology to meet a range of your business goals.
