Improve The Nation: pitch. vote. fund. execute. - [178]
Improve The Nation offers a stage for public initiative ideas that benefit all of us: pitch. vote. fund. execute.
The audience gets access to a Public Loot!
Loot the Room is a game format in which a couple competes to win amazing prizes waiting for them in a room. One contestant earns time by answering increasingly difficult questions, the other contestant can use that time to ‘Loot the Room’. The audience will be able to answer trivia in sync with the broadcast, earning time for a separate post-broadcast Public Loot Event where they can stake their seconds to win prizes and product discounts.
Synopsys
Loot the Room is a game format in which a couple competes to win amazing prizes waiting for them in a room. One of the contestants can earn time in the room by answering increasingly difficult trivia. The other contestant can use that time to ‘Loot the Room’ and get as many prizes out of the room before the time has elapsed and the door closes. Some prizes must be unlocked by successfully completing a (physical) challenge within the room.
The game ends when one of the contestant gets trapped in the room, they decide to leave the game voluntary or if they have raided all the prizes out of the room.
The audience will be able to answer trivia in sync with the broadcast, earning the same amount of seconds as the contestants when answered correctly. The products in the room can be browsed including the possibility to add prizes to a wish list.
After the broadcast in a separate Post Broadcast Special Event, the audience get access to a Public Loot, a synchronised online event where the audience can stake their seconds to win prizes or buy products at discount.
Value
- Profile data and lead generation: access to ecom, interactive and community features generating rich user profiles with knowledge level, opinion and personal preference
- eCommerce: discounts, goods and services
- Connect to brands and advertisers: sponsored content and host advertising
Price indication Livery
€ 6060 monthly based on 4 sessions with 60.000 users
= € 1515 per session
Settings & configuration
| Format | Loot the Room |
| Content | Shoppable Competition |
| Type: | Scripted Interaction; Post Broadcast Special |
| Duration | 45-60 Minutes |
| Target | Brands |
| Stream | Premium video: 1080; – 25 fps – 3.0 mbps Ultra-low latency |
| Core | Countdown, poll, estimation poll, trivia, vote, rating, sentiment |
| Gamification | Prediction, estimation, quiz game, leaderboard |
| Ecommerce | Discovery, configuration, purchase |
