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CONCEPTS & CASES CATALOGUE

The Big Course - [823]

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The Big Course is a series of university-style interactive lectures in which complex topics are explained in a fun and gamified way to large audiences.

The combination of lectures, learning, competition, engagement and fun at The Big Course is extremely compatible. A powerful mix to create insightful and educational content that sticks.

Synopsys

The big course is a series of university-style interactive lecture formats in which hot, current and complex topics are explained by experts to target groups in the studio and the general public at home in a fun, engaging and gamified way. Complex questions are broken down to basic and digestible chunks. And build up in a context that everybody will understand.

Topic examples: Artificial Intelligence; Climate Change; Metaverse; Geopolitics

The big interactive lecture tests current knowledge levels of the studio groups and general public using Livery’s interactive trivia and gamified features. And it will steer discussions and zoom in on topics using Livery’s opinion tools. Making The big course a stage where everybody can truly participate. And learn.

The combination of lectures, learning, competition, engagement and fun at The big course is extremely compatible. A powerful mix to create insightful and educational content that sticks.

Value

  • Registration activation: access to  interactive and community features generating rich user profiles with knowledge level, opinion and personal preference data
  • Subscriber event: personal connection subscribers, brand awareness and strong reputation
  • Learning: educate and upskill the public
  • Connect to brands and advertisers: sponsored content and host advertising

Example calculation

75.000 users: 40% registration activation is 30.000

Registration value: 22.500 x €10 per registration / subscriber = €300.000

Sponsored content: €2 per user = €150.000

Price indication Livery

€ 3159 monthly based on 1 sessions with 75.000 users

= € 3159 per session

Settings & configuration

FormatThe big course
ContentCompetition & Learning
Type:Scipted interaction
Duration90 Minutes
TargetBrands

StreamPremium video: 1080; – 25 fps – 3.0 mbps
Ultra-low latency
CoreCountdown, poll, estimation poll, trivia, vote, rating, sentiment
GamificationPrediction, estimation, quiz game, leaderboard
CommunityQ&A (moderated), chat

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